Author Archive

A friend in need could be a friend indeed.

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A friend of mine has written a book ‘How to do Everything and Be Happy’ and like every self respecting author he just had to have a book launch.

I wrote the date in my diary and offered to help any way I could. I thought I would be  on drink duty but Peter suddenly asked ‘Would you make some balloon hats on the day?’

Not what I expected.

Fancy a Holiday?

 

Don’t we all! As soon as someone starts talking about holidays it is hard not to think about the last time we had chance to relax and unwind. As the memory floods our brain we go a bit gooey eyed and smile.

 

Now that I have planted that seed in your head there is no way I am going to get you to read on any further until you have had a chance to relive that last holiday but that is OK, I can wait………

 

You back? OK then, I have a question for you. Can you remember the last day of work before you went on that holiday? You may not remember the details but I bet you can remember cramming all the ‘must do’s’ on your todo list into those last few hours before you switched over into ‘Holiday Mode.’

 

That is the bit that I want you to think about. You had a deadline and no way of moving it so you were forced to pick out the most important jobs on your list and make sure that they were done whilst all the things that could wait until you got home were left. 

 

I bet you hardly even thought about it. I bet you didn’t spend ages pondering whether something should go on the ‘this can’t wait 2 week’s’ list or the ‘I can do that when I get home’ list. You knew instinctively where everything should go.

 

You tricked yourself into managing your time in the most effective way possible and IT WORKED! You got everything done didn’t you. You may even have had time to spare. 

Once Upon a Time…..

This post is by Julie Hayward

 

ONCE UPON A TIME Pictures, Images and Photos Everyone loves a good story. It doesn’t matter if you are 4, 44 or 104. As soon as you start to hear a story you mentally snuggle down ready to listen and let your mind take you to some far off land.

 

Regardless of your business you need to be a good storyteller. You want your customers to go with you on a journey to the land where your product or service ‘saves the day’ and becomes the hero.

It’s not what you know but who THEY know

 This post is by Julie Hayward

You know that old saying “it’s not what you know but who you know?” Well it’s very true but if you take it a step further it is even more powerful

These days traditional advertising seems to have been replaced in many ways by networking and connecting with people

A tweet is worth 2500 recommendations!

how to use twitter to raise your business profile Read the rest of this entry »