Do you want real results from your goals this year?

If you do then you probably need a plan

As business owners we are told we must have business goals and we have to achieve these goals, and that we have failed if we don’t achieve them.

But how realistic are our goals? For me the piece I most often find missing is the plan to achieve these goals.

It’s all very well setting yourself a goal, but is it actually achievable? And I’m not talking stretch goals here. I mean the goals where you say you can do something in 12 months, but based on your current performance it will actually take 16 months. Now you can cWordle: goal settinghange the goal to achieve this in 16 months, or you have to change what/ how you work. Again both valid options. But what isn’t valid is saying “I will achieve it in 12 months but I won’t change how I work/ what I do”. This means you have set yourself a goal that you can’t possibly achieve. And unfortunately we live in a culture where failure is criticised. This isn’t a failure of the goal. This is a failure of the planning process that should be part of the goal setting process.

In so many cases I see people talk about how to set goals, but with no mention of the planning process that will allow a business to actually achieve those goals with a realistic amount of time or resources.

So what happened to the goals you set yourself for last year? Did you achieve them? If you didn’t instead of beating yourself up for not achieving them why not look at WHY you didn’t achieve them. And when did you realise you wouldn’t achieve them?

If you only visit your goals every December – in order to set next years goals and review last years then it might come as a surprise that you haven’t achieved your goals. But if you have a plan to achieve each of your goals you should have a regular review to see how you are doing against your road map and you can see how close you are to achieving the goal, or if you are starting to edge ahead, or fall behind what you have said you will achieve.

So this year when you’re setting your goals why not spend some time drawing up a plan that will break down the goal in to a realistic plan detailing what you’ll do every day/ week/ month and how often you’ll check your progress against this plan and also how you’ll measure success against the plan. That way your goals will actually be things that you’ve achieved this year, instead of a piece of paper languishing in a file or a drawer, that aren’t going to help your business or you achieve what you want to this year.


so what goals are you setting this year? and will you achieve them?

Written by Philippa Bowen

Philippa is an enperienced business owner who has worked in the private , public & charitable sectors and for large & small businesses. Her passion is helping business owners to get the best from their businesses in the most efficient manner & using social media to do that. You can usually find her on twitter at @philippabowen
or you can contact her via:
07885 610228

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